This book would not exist without so many people who helped make it happen – family, friends, colleagues, publishers, and a multiplicity of experts who came before me.  So my thanks to my publisher and editor in the United States, Tim Duggan at Henry Holt, who had faith in me before any other major publisher did, and who cold-emailed me out of the blue in early 2021 to suggest we do a book together—before I had even had a chance to come up with a proposal.

And my publisher and editor in the United Kingdom, Matthew Cole, at Pan Macmillan, who had such confidence in me that he outbid eight other publishers for the UK and Commonwealth rights. The folks at United Talent Agency (UTA): my powerhouse literary agents, Pilar Queen and Meredith Miller, and my TV agents, the dynamic duo Marc Paskin and Lia Aponte.

I also want to thank the many authors, writers, and online speech coaches who developed or collated so many of the arguments and concepts outlined in this book—and, in particular, a special shout-out to authors Carmine Gallo (Talk Like TED), Sam Leith (Words Like Loaded Pistols) and Jay Heinrichs (Thank You for Arguing).

Writing a nonfiction book like this requires a great deal of researching and sourcing. Win Every Argument contains 33 pages of endnotes – around 400 in total! – but, despite that, I did spot that I had missed a handful of endnotes after the book went to print. My sincerest apologies to Ejaz Haider, Andrew Dlugan, Paige Parvin, and the Hellenic Antidote blog for this oversight. Thankfully, these extra endnotes have already been added to the eBook edition of Win Every Argument, as have a couple of missing Wikipedia links, and will also be included in all future hardback and paperback editions.